Why We Hit Happy

Tennis Should Be Fun Again.

We created Hit Happy for players who are done with the drama - and ready to win with joy.

💬 A Message from Kasey, Founder of Hit Happy Tennis

 

A few years ago, I walked off the court fighting back tears.

Not because I lost.

But because I felt like I lost the fun in tennis.

It was supposed to be my stress relief.

My happy place.

But instead, I was dodging drama, bad line calls, and that one player who treats every match like the U.S. Open… minus the sportsmanship.

I remember thinking: “Is it just me? Or is this whole vibe getting really toxic?”

Turns out, it wasn’t just me.

Everywhere I went, I kept hearing the same thing from other women...

They were tired of the tension. Tired of the cliques. Tired of the BS.

So I created Hit Happy Tennis—a bold, feel-good response to everything we don’t want on the court.

We play to win, sure. But we play with joy.

We wear it. We live it. And we invite other women to do the same.

That’s how Hit Happy was born.

And that’s why we’re just getting started. 🎾💚

— Kasey

🌟 What Hit Happy Stands For

We’re not just a brand—we’re a movement.

Hit Happy is for players who…

  • Compete hard, but smile harder

  • Want camaraderie without cattiness

  • Believe you can be both classy and competitive

  • Refuse to let a Tennis Tina ruin their day

When you wear Hit Happy, you’re making a statement:

“I’m here to play my best game—with a smile, a good attitude, and zero tolerance for nonsense.”

Our gear is more than apparel—it’s your reminder to shake it off, swing big, and protect your peace.

💚 How We’re Changing the Game

We design premium tennis gear with a purpose.

Every shirt, visor, hoodie, and Tennis Butt (yep, we said it) is made to feel great and spark real connection on and off the court.

💥 Ultra-comfy fabrics
💥 Empowering designs
💥 Compliment-magnet style
💥 A built-in filter for drama (Tennis Tinas don’t vibe with Hit Happy)

And because our gear is designed by women players for women players, it actually gets it.


Join the Hit Happy Movement

If you’ve ever felt excluded, judged, or just plain fed up with the bad energy on the courts…

You’re not alone.

And you don’t have to choose between being competitive and being kind.

You can Hit Happy.

So toss on that visor, pull on that tee, and show the world what it looks like to win with joy.

🛒 Shop the Gear


💝 Giving Back: Because Hitting Happy Should Go Beyond the Court

At Hit Happy, we believe joy multiplies when you give it away.

That’s why a portion of every purchase goes to supporting women and kids through programs that promote mental health, physical activity, and positivity—on and off the court.

Whether it’s donating gear, funding scholarships, or supporting organizations that align with our mission, we’re committed to helping more people feel seen, supported, and strong.

When you wear Hit Happy, you’re not just making a statement—you’re making a difference.

NationalTennisFoundation.org

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Chris Evert Charities

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